October 2006

Firstly, some in-house news. Publitek has expanded its team with the appointment of Robert Huntley as associate director at the agency. Like all of the others in the account team here, Robert is a qualified electronics engineer. He brings over 20 years’ experience in marketing, marketing communications and PR to the role.

Publitek will have five staff at Electronica from Monday through to Friday morning. If you’d like to meet with any of us please get in touch.

A short issue of Publitek Media News this month but we’ve added a new feature at the end of Publitek Media News called JOBSLOT. Each month we’ll list contact details of those looking for new jobs and companies with vacancies - providing that the jobs involve marketing communications, PR, editorial or advertising sales roles in the electronics industry.

Onto the news....

Dave Bursky, the semiconductor editor for EE Times, left the publication on October 16 after joining the organization just seven and a half months previously. The departure is due to an internal restructuring and a staff reduction in the CMP publication. Prior to joining EE Times, Dave had worked at Penton Media’s Electronic Design Magazine for over three decades in positions ranging from associate editor to editor-in-chief to editor-at-large. Paul Miller, Senior VP at CMP’s Media Electronics and SDMG Groups told us, “As we welcome EE Times Europe to the EE Times global family (along with seven editors) we have made some adjustments to the team with Dave Bursky an unfortunate casualty.” In further editorial shuffles Richard Nass has moved from Mobile Handset DesignLine to become editor-in-chief of Embedded Systems Design and editorial director of embedded.com and the Embedded Systems Conferences. Rob Keenan is standing in for him in the Mobile Handset DesignLine role until a permanent replacement can be found.

CONTACTS
Writer: Dave Bursky, d.bursky@comcast.net
Editorial - Embedded Systems Design: Richard Nass, editor-in-chief, rnass@cmp.com
Editorial-Mobile Handset DesignLine: Rob Keenan, editor, rkeenan@cmp.com
Advertising: Paul Miller, pmiller@cmp.com

CMP Technology has announced the launch of the newly integrated TechOnline network (www.techonline.com), combining CMP Technology Electronics Group’s design-related content with TechOnline’s new media capabilities such as e-learning, virtual product testing and peer-to-peer networking to offer a single, search-optimized network of design resources to creators of technology worldwide. “We’re dedicated to addressing our audience’s changing needs and how they want to be informed, educated and connected, while delivering more value to the advertiser along the way,” said Paul Miller, senior vice president and group publisher of CMP Technology’s Electronics and Software Development Groups. The design input comes from Embedded.com, DesignLines, Planet Analog and CommsDesign. Learning comes in the form of webinars, TechOnline University Courses, VirtualLabs, eeProduct Center and Tech Papers. Engineers can connect with each other through a network-wide search, job search, peer-to-peer links, user rating information, and online events. TechOnline claims a worldwide community of more than 420,000 registered end users.

CONTACTS
Information: Mike Strange, director of TechOnline, mstrange@cmp.com

Nominations are now open for EDN’s 17th Annual Innovation Awards and will be accepted until November 22, 2006. These awards honor the industry’s most outstanding engineering professionals and products. 2007 categories include Innovator(s) of the Year, analogue and power ICs, application-specific standard products (ASSPs), digital ICs, processors, EDA tools and ASIC technologies, embedded-system technologies, passive components, power supplies, software, and test and measurement systems and boards. Avnet Electronics Marketing has returned this year as the official platinum sponsor of the awards.

CONTACTS
Editorial: Maury Wright, editor-in-chief EDN, mgwright@edn.com
Web: http://www.edn.com/innovation

There are still a few tables left at the European Electronics Industry Awards - Elektra 2006 - being held at the Arabella Sheraton Grand Hotel in Munich on the evening of Wednesday November 15. Publisher Mick Elliott tells us: “A great evening’s entertainment is assured so there will be no better way to entertain clients at the world’s most prestigious electronics exhibition. Dominic Holland the star of top TV shows ‘Have I got News for You’ and ‘They Think It’s All Over’ and acclaimed by Time Out magazine as ‘The British Jerry Seinfeld’ will host the evening backed by the unique talents of LaserMan. A fine menu has been chosen for the evening and of course you will be on hand to see just who has been chosen as the industry’s top performers in 2006.” In addition you will have the chance to win one of three PSP Playstation portables courtesy of Publitek, sponsor for table decorations at the event.

CONTACTS
Bookings: Lucy Flint, lucy.flint@rbi.co.uk

Claimed by some in the German electronics media to be the equivalent of BPA statements, the IVW-EDA audits for 2006/7 have recently been published. Publisher WEKA claims the top three slots in terms of the percentage of engineers working in R&D that receive its publications. In this respect, the scores are as follows: Elektronik 82.4%, Design & Elektronik 82.3%, Markt & Technik 64%, Elektronik Praxis 58.8%, Elektronik Industrie 50.3%, Elektronik Journal 49.8%. The equivalent data is not available for either Elektronik Informationen or E&E.

CONTACTS
Editorial-Elektronik: Günther Klasche, editor-in-chief, gklasche@elektroniknet.de
Editorial-Design & Elektronik: Caspar Grote, editor-in-chief, cgrote@design-elektronik.de
Editorial-Markt & Technik: Peter Wintermayer, editor-in-chief, pwintermayr@market-technik.de
Advertising: Matthäus Hose, mhose@elektroniknet.de
Web: http://www.ivw.de/index.php?menuid=40&reporeid=176

EDN Europe has launched its own web site, mapping the style of the US version and with links to other sites worldwide.

CONTACTS
Editorial: Graham Prophet, editor, graham.prophet@rbi.co.uk
Advertising: John Waddell, jwadds@compuserve.com
Web: http://www.edn-europe.com

Global Sources has announced the keynotes speakers for IIC-China 2007. They will be Analog Devices CEO, Jerald Fishman, Atmel CEO, Steve Laub, and Texas Instruments Senior Vice President, Greg Lowe. IIC-China claims to be mainland China’s largest showcase of IC application technologies and is organized by Global Sources-CMP Media joint venture. The event also hosts an educational conference program, which consists of summits and vendor seminars. IIC-China 2007 is the 12th International IC China Conference & Exhibition and is expected to see over 200 exhibitors at over 1,000 booths. In March 2006 IIC-China featured 206 exhibitors showcase leading IC technologies at 820 booths, and attracted 27,181 qualified design engineers, says the organizer. IIC-China complements the content provided by Electronic Engineering Times-China, Electronics Supply & Manufacturing-China and Electronic Design-China, and their associated websites.

CONTACTS
Editorial: Yorbe Zhang, editor-in-chief, EE Times-China, Electronic Design-China, yzhang@globalsources.com
Advertising: Bennie Hui, associate publisher, bennie@globalsources.com

EMP and Electronics Buyer will merge in January 2007 to produce a new publication, Electronics Manufacturing and Procurement, to be known as EM+P. The publisher claims that it will have an initial circulation of over 12,000 and that it will feature automated and manual product assembly, connectors, soldering, enclosures, test and inspection, component distribution and electronic manufacturing services providers. There will also be a dedicated online version. Dave Tudor will edit the new title and Electronics Buyers’ present editor, Mike Richardson, will stay on as features editor.

CONTACTS
Editorial: Dave Tudor, editor, newsdesk@empmag.co.uk
Advertising: Charlotte Morgan, cmorgan@empmag.co.uk

Cabot Media Ltd, a technology publisher based in Bristol, UK, has taken over full responsibility for LEDs Magazine, a trade publication covering the applications of high-brightness light-emitting diodes (LEDs) and the technology of building LED-based systems. LEDs Magazine was established two years ago by Cabot Media in association with IOP Publishing, and Cabot has now acquired IOPP’s stake in the publication. All key staff, including editor/publisher Tim Whitaker, remain with LEDs Magazine, which comprises a website (www.ledsmagazine.com), a bimonthly electronic magazine, a weekly email newsletter and an annual printed Suppliers Directory.

Editorial: Tim Whitaker, editor, tim.whitaker@ledsmagazine.com
Advertising: Joanna Hook, joanna@ledsmagazine.com

About Automotive Electronics 2007 will run at the University of Warwick, Coventry, UK from 7-8 March 2007. It will cover automotive systems and software, telematics, sustainable road transport and automotive control. The conference aims to bring together engineers, scientists and technologists from industry and academic and research institutions. The closing date for submissions is Monday, 27 November 2006.

CONTACTS
Web: http://conferences.theiet.org/autoelec/

Wireless Design and Development Asia is to increase frequency from 4 to 6 times per annum in 2007 and maintain a circulation of 9,000. A Chinese edition will be added from March 2007, adding an additional 9,000 readers. The title has 65% of its circulation into design and R&D job functions. There is also a complementary web site.

CONTACTS
Editorial: Kirti Varma, editor-in-chief, kirti.varma@rbi-asia.com
Advertising: John Waddell, jwadds@compuserve.com

Electronics Asia launches in November 2006 and two further editions will be published in 2007. The publication will have a 5000 circulation split between corporate/senior management, engineering management, and production/operation management. Circulation will cover all major Asian economies, and editorial will feature industry facts and figures, expert viewpoints and editorial commentary related to present and future trends in selected areas of the electronics industry.

CONTACTS
Editorial: Kirti Varma, editor-in-chief, kirti.varma@rbi-asia.com
Advertising: John Waddell, jwadds@compuserve.com

Jean-Florent Helie is leaving Electronique (France) at the end of November and Vanessa Knivett leaves New Electronics (UK) at the same time. We understand that neither is staying in electronics journalism.

CONTACTS
Jean-Florent Helie, Jf.Helie@electronique.presse.fr
Vanessa Knivett, VKnivett@Findlay.co.uk

Richard Pook: experienced senior international marcom manager looking for similar. Ex-TI, currently based in Munich. Contact rpook@web.de

Dave Bursky: respected technology writer with over 30 years in electronics journalism. He is currently looking for another full-time editorial position that can leverage his extensive industry experience and technical writing skills. Contact d.bursky@comcast.net

New Electronics (UK) is looking for an associate editor. Contact Graham Pitcher, editor, GPitcher@Findlay.co.uk